Vignette Web Content Management and a new complimentary administration module, Vignette Transfer Tool, simplify day-to-day Web management as companies turn to online initiatives to attract and retain customers, realize process efficiencies and consolidate technologies.

Vignette Content Management 7.6 gives companies the ability to manage and deliver dynamic content enterprise-wide while offering simplified deployment, configuration and administration. With an optimal blend of product innovation and customer-oriented enhancements, the solution engages online audiences while transferring content ownership away from IT.

Key benefits of Vignette Content Management 7.6 include:

• Enhanced business agility with additional flexibility to help companies quickly adjust content templates and meet evolving business requirements without relying on IT
• An environment that is easier and less costly to maintain due to reduced administration complexity for static content and simplifications to the publishing process

While Vignette Content Management 7.6 provides benefits across the organization, the Vignette Transfer Tool focuses on ease of administration for technical teams. Vignette Transfer Tool reduces the cost and complexity of administering Web properties by providing an efficient and simple method to replicate QA or development environments. This accelerates time to value for online properties and reduces management costs.

"Driving value from Web interactions is imperative to profitability," said Dave Dutch, senior vice president of products and marketing. "The Vignette Web Experience Platform makes this possible. Vignette has more than a decade of experience developing innovative Web experiences and scalable solutions. As the leading independent Web content management vendor, our dedication to innovation will continue as we announce additional releases in the coming year."

The release of these solutions succeeds a year of intense innovation for Vignette. Vignette accomplishments have included:

• The release of nine new products and 10 product upgrades in 2008. The new product releases included Vignette Video Services and Vignette Rich Media, solutions that offer unique features that help organizations efficiently manage and deliver engaging content such as video and rich Internet applications.
• The title of "Best New Web 2.0 Technology" from Incisive Media for Vignette Recommendations. Recommendations has helped leading Web properties produce double-digit increases in online conversions, online engagement and average sales.
• The inclusion of 24 Vignette customers in the top-100 InformationWeek 500 companies, a list that ranks the most innovative users of business technology

Vignette will release additional components of its Web Content Management solutions in the coming months, including greater SharePoint interaction, the ability to publish content on third party portals and enhancements to the company's Social Media Solutions.

Source: vignette.com

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